Concepts in strategic management and business policy : toward global sustainability / Thomas L. Wheelen, J. David Hunger
Material type: TextPublication details: Upper Saddle, N.J. : Pearson, c2012.Edition: 13th edDescription: xxiv, 391 p. : col. ill. ; 26 cmContent type:- #atext #2rdacontent
- #aunmediated #2rdamedia
- #avolume #2rdacarrier
- 9780132153355 (pbk.)
- HD30.28
- HD30.28 W444 2012
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor | Universiti Islam Sultan Sharif Ali Ground Floor (Gadong Campus) | HD30.28 W444 2012 c.1 (Browse shelf(Opens below)) | Available | 1050039035 |
Includes bibliographical references and index.
Introduction to strategic management and business policy -- Basic concepts in strategic management -- Corporate governance -- Ethics and social responsibility -- Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning and organizational analysis -- Strategy formulation -- Situation analysis and business strategy -- Corporate strategy -- Functional strategy and strategic choice -- Strategy implementation -- Organizing for action -- Staffing and directing -- Evaluation and control -- Introduction to case analysis -- Suggestions for case analysis -- Web chapters: other strategic issues -- Web chapter A Managing technology and innovation -- Web chapter B Entrepreneurial ventures and small businesses -- Web chapter C Not-for-profit organizations.
There are no comments on this title.