Retail buying : practices and policies in a global economy / Susan S. Fiorito, Myron Gable.
Material type:![Text](https://unissa.edu.bn/e-fihrist/opac-tmpl/lib/famfamfam/BK.png)
- 9780135046609 (pbk.)
- HF5437 F56 2012
Item type | Current library | Call number | Status | Date due | Barcode | |
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General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) | Universiti Islam Sultan Sharif Ali Ground Floor (Gadong Campus) | HF5437 F56 2012 c.1 (Browse shelf(Opens below)) | Available | 1050039296 |
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HF5415.5 T513 2011 c.2 Customer service : career success through customer loyalty / | HF5429.23 H3353 2008 c.1 الاستثمار في الترخيص الامتيازي : الفرانشايز / | HF5430.6.A8 B35 2020 c.1 Managing the marketplace : reinventing shopping centres in post-war Australia | HF5437 F56 2012 c.1 Retail buying : practices and policies in a global economy / | HF5438.25 C667 2010 c.1 Selling secrets : The experts tell all! / | HF5438.25 F87 2011 c.1 Fundamentals of selling : customers for life through service / | HF5438.25 M35 2012 c.1 Selling today : partnering to create value / |
Includes index.
Introduction to retail buying -- Why consumers buy -- A basic understanding of financial statements and ratios -- Determination of markup and pricing of merchandise -- Essentials of markdown management -- The merchandise budget planning process -- Assortment planning -- Branding -- Selecting, categorizing & evaluating vendor relationships and performance -- The legal environment and negotiating with vendors -- Advertising and sales promotion -- Merchandise resources -- Buying in a global marketplace -- The basics of fashion -- Technology trends in the buying process.
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