Dictionary of Marketing and Advertising / (Record no. 32898)
000 -LEADER | |
---|---|
fixed length control field | 00861nam a2200265 i 4500 |
001 - CONTROL NUMBER | |
control field | 314201 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | MOEB |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230606150031.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210504t1998 xc ar 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9837203269 (paperback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789837203266 (paperback) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UNISSA |
Language of cataloging | eng |
Description conventions | rda |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 F37 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Farrah, Joseph, |
Relator term | author |
245 10 - TITLE STATEMENT | |
Title | Dictionary of Marketing and Advertising / |
Statement of responsibility, etc. | Joseph Farrah |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Kuala Lumpur : |
Name of publisher, distributor, etc. | Golden Books Centre, |
Date of publication, distribution, etc. | 1998 |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Kuala Lumpur : |
Name of producer, publisher, distributor, manufacturer | Golden Books Centre, |
Date of production, publication, distribution, manufacture, or copyright notice | 1998 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 311 pages : |
Other physical details | no illustrations ; |
Dimensions | 21 cm |
336 ## - CONTENT TYPE | |
Content type term | text |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | unmediated |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | volume |
Source | rdacarrier |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Advertising |
General subdivision | Dictionary |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Dictionary |
997 ## - | |
-- | 2010000093 (UNISSA, c.1) ; BND16.00. Campus Sinaut |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Universiti Islam Sultan Sharif Ali | Universiti Islam Sultan Sharif Ali | 06/06/2023 | HF5415 F37 1998 c.1 | 2010000093 | 06/06/2023 | 06/06/2023 | Agriculture & other subjects (Sinaut Campus) |