MARC details
| 000 -LEADER |
|---|
| fixed length control field |
00936nam a2200277 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
315791 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MOEB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230606150010.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
210624t1999 ohua gr 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780538891486 (paperback) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UNISSA |
| Language of cataloging |
eng |
| Description conventions |
rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.2 J37 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jarboe. Glen R., |
| Relator term |
author |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The marketing research : |
| Remainder of title |
project manual/ |
| Statement of responsibility, etc. |
Glen R. Jarboe |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Fourth edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Cincinnati : |
| Name of publisher, distributor, etc. |
South-Western College Publishing, |
| Date of publication, distribution, etc. |
1999 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Cincinnati : |
| Name of producer, publisher, distributor, manufacturer |
South-Western College Publishing, |
| Date of production, publication, distribution, manufacture, or copyright notice |
1999 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
ix, 235 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
27 cm + |
| Accompanying material |
computer disk |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Source |
rdacarrier |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Market surveys |
| General subdivision |
Methodology |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Handbooks |
| General subdivision |
Manual |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing research |
| 997 ## - |
|---|
| -- |
2010000012 (UNISSA, c.1) ; BND50.00. Campus Sinaut |
