Principles of Marketing / (Record no. 25579)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00880nam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 299624 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MOEB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231105020004.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181025t2017 my a gr 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9739834721381 (pbk.). |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | UNISSA |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | HF5415 Y87 2017 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Yusniza Kamarulzaman |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of Marketing / |
| Statement of responsibility, etc. | Yusniza Kamarulzaman |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Third Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Selangor Darul Ehsan : |
| Name of publisher, distributor, etc. | Oxford University Press, |
| Date of publication, distribution, etc. | 2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 350 pages ; |
| Dimensions | 25 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text #2rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated #2rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume #2rdacarrier |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Oxford Revision Series |
| 500 ## - GENERAL NOTE | |
| General note | Include Index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing--Management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Nor Khalidah Abu |
| 997 ## - | |
| -- | 1050066323-25 (UNISSA, c.1-3) B |
| -- | 2.30 |
| 942 00 - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date last checked out | Total renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universiti Islam Sultan Sharif Ali | Universiti Islam Sultan Sharif Ali | Ground Floor (Gadong Campus) | 06/06/2023 | HF5415 Y87 2017 c.1 | 1050066323 | 06/06/2023 | 06/06/2023 | General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor | ||||||||
| Universiti Islam Sultan Sharif Ali | Universiti Islam Sultan Sharif Ali | Ground Floor (Gadong Campus) | 06/06/2023 | 1 | HF5415 Y87 2017 c.2 | 1050066324 | 04/11/2023 | 06/06/2023 | General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor | 23/10/2023 | ||||||
| Universiti Islam Sultan Sharif Ali | Universiti Islam Sultan Sharif Ali | Ground Floor (Gadong Campus) | 06/06/2023 | 1 | HF5415 Y87 2017 c.3 | 1050066325 | 29/11/2023 | 06/06/2023 | General H (Social Sciences: Economic, Industries, Commerce, Finance, Sociology, Family, Society) Ground floor | 04/11/2023 | 2 |