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Consumer behavior /

Roger D Blackwell,

Consumer behavior / Roger D Blackwell, Paul W. Miniard, James F. Engel - xxvii, 619 pages : some colour, illustrations ; 28 cm

Include bibliographical references

ISBN: 9789814336918 (paperback) 9814666912 (paperback)

Subjects--Topical Terms:
Consumer behavior

LC Class. No.: HF5415.32 / B53

Dewey Class. No.: B53

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