Strategic management in action /
Coulter, Mary.
Strategic management in action / Mary Coulter. - 4th ed. - Upper Saddle River, New Jersey : Pearson/Prentice Hall, c2008. - xix, 343 p. : ill. ; 25 cm.
Includes bibliographical references and index.
For undergraduate and graduate courses in strategic management, this book clearly illustrates the most current strategic management practices today by presenting theories, ethical dilemmas and unique strategies of real managers and organizations in action.
9780131579873 (pbk.) RM
Strategic planning.
HD30.28 / C696 2008
Strategic management in action / Mary Coulter. - 4th ed. - Upper Saddle River, New Jersey : Pearson/Prentice Hall, c2008. - xix, 343 p. : ill. ; 25 cm.
Includes bibliographical references and index.
For undergraduate and graduate courses in strategic management, this book clearly illustrates the most current strategic management practices today by presenting theories, ethical dilemmas and unique strategies of real managers and organizations in action.
9780131579873 (pbk.) RM
Strategic planning.
HD30.28 / C696 2008