Marketing management for nonprofit organizations /
Marketing management for nonprofit organizations / Adrian Sargeant. - 3rd ed. - Oxford : Oxford University Press, 2009. - xix, 498 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780199236152 (pbk.) EGP398.00
Nonprofit organizations --Marketing.
HF5415 / S275 #c2009