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Exploring corporate strategy /

Johnson, Gerry.

Exploring corporate strategy / Gerry Johnson, Kevan Scholes, Richard Whittington. - 7th enhanced media edition. - Harlow, England : New York : FT/Prentice Hall, 2006. - xxxvi, 1033 p. : col. ill. ; 27 cm.

Subtitle on cover: Text and cases. "Student access code" inserted. Includes bibliographical references and index.

ISBN: 9780273710172 (text and cases) 0273710176 (text and cases)

LCCN: 2006-045383

Subjects--Topical Terms:
Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

LC Class. No.: HD30.28 / .J648 2006

Dewey Class. No.: 658.4/012

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