E-commerce : business, technology, society /
E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - 2nd ed. - Boston : Pearson/Addison Wesley, 2004. - 1 v. (various pagings) : col. ill. ; 24 cm.
Includes bibliographical references and index.
9780321200563
Electronic commerce.
Internet marketing.
Information technology.