Research methods for business students /
Research methods for business students / Mark Saunders, Philip Lewis, Adrian Thornhill - 4th ed. - Harlow : Financial Times Prentice Hall, 2007 - 616 p. : ill ; 27 cm.
Previous ed.: 2003. Includes bibliographical references and index. Also available online. Electronic reproduction. UK : MyiLibrary, 2009 Available via World Wide Web. Access may be limited to MIL affiliated libraries.
Using real-life case studies and written with a student-centered approach, this new edition provides students with the necessary knowledge and skills to enable them to undertake a piece of business research making the best use of IT where appropriate.
9780273701484 (pbk.)
Business --Research --Methodology.
Management --Research --Methodology.
Commerce.
Business --Research --Data processing.