E-business & e-commerce management : strategy, implementation and practice /
Chaffey, Dave, 1963-
E-business & e-commerce management : strategy, implementation and practice / E-business and e-commerce management Dave Chaffey. - 5th ed. - Harlow, England ; New York : Pearson/Financial Times Prentice Hall, 2011. - xxxi, 733 p. : col. ill., col. map ; 27 cm.
Includes index.
9780273752011 (pbk.) RM
Electronic commerce.
Business enterprises -- Computer networks.
E-business & e-commerce management : strategy, implementation and practice / E-business and e-commerce management Dave Chaffey. - 5th ed. - Harlow, England ; New York : Pearson/Financial Times Prentice Hall, 2011. - xxxi, 733 p. : col. ill., col. map ; 27 cm.
Includes index.
9780273752011 (pbk.) RM
Electronic commerce.
Business enterprises -- Computer networks.